From Data to Strategy: Boosting Donations Through Stewardship
Insights from nearly 20 charities who joined our 2025 Donor Stewardship Workshop point to a critical challenge: donation levels across all donor tiers are stagnating, with mid-sized gifts most severely affected. Key Findings: 59% reported a stagnation in mid-sized donations. 53% reported a stagnation in small-sized donations. Large donations remain unpredictable: 35% reported an increase, […]